by: Carol Bryant
Pet bloggers can and do make a difference. How many of you feel that way? Better yet, how many of you have a helluva hard time trying to explain that to friends, co-workers, family, and folks who aren’t in the pet blogging community?
For a lot of people, accountants aside, numbers tell a story. Does any of this sound familiar:
- How many Facebook fans do you have?
- What’s your latest follower total on Twitter?
- Of all your blog posts, which ones receive the most total impressions?
- Do you know the click through rate of that recent ad on your blog versus industry standard?
Here at BlogPaws we know that this is a very numbers-oriented world and that pet bloggers must be creative in what and how we write to keep that traffic flowing. Well, imagine our delight when we get to show results of how we are making a difference.
Pet parents rely on pet bloggers to share accurate, valuable, funny, introspective, and educational information, right?
The ASPCA recently launched a campaign wherein industry standards were blown through the roof. How’d they do it and what can pet bloggers learn from this example? Read on…