Guest post by Blog Manager Robbi Hess
Psst! I've got a secret! Truly, there are no secrets to a great blog post, but there are steps you can take to get more eyes on your post and help bring readers to your blog on a regular basis. Settle in and check out my "secrets."
- “You” is one of the most important words you will use in a blog post. Make your reader believe you’ve penned the post specifically for his or her eyes. Using pronouns like “we’ or “they” or “us” doesn’t build a closeness the way “you” does.
Do any of these “secrets” ring true?