Guest post by Blog Manager Robbi Hess
We trust that by now you know that blogging is a great platform to spread your expertise and knowledge and love of all things pet. We also hope you have jumped into the social media fray and are making your voice heard there. Blogging and social media work hand in hand. In the past some brands considered them mutually exclusive entities but no longer. A robust social media platform can feed readers to your blog and vice versa.
There are five ways to grow your social media reach:
- Be a good listener. Social media is, well, social, but your listening skills are as important as your "speaking" skills. What are people saying? Listen in. Follow the trends. Look at how individuals behave on their social media pages -- emulate those you admire, make certain you don't pick up bad habits from those you don't.