Guest post by Blog Manager Robbi Hess
I was asked recently how exactly it is that I blog. That question, raised during a blogging seminar I was leading, prompted me to go through my blogging process to try and break down the process. This is what I came up with:
- Write the post aimed toward a “you.” What this means is when you write a blog post use the word you not “we,” “them” or “I”. Your blog posts should make the reader feel as though he is sitting in your kitchen, sipping coffee, and hearing the information you are imparting.
How do you blog? Do you start with a headline, a topic, or a current event? I’d love to hear.